“Strengthening COLINES’ management, in the name of continuity”
Strengthening
the management, in the name of continuity to achieve further growth and
leadership in the market: this is the deep meaning of COLINES’ latest moves,
with the appointment of Anthony Michael Caprioli as a CEO for Commercial and
Production Activities. He will assist the Executive President Eraldo Peccetti,
who stays on in charge as CEO Administration, Finance and Control. Eraldo
Peccetti, explains the latest news: “The Board of Directors, which is composed of
representatives of the three founding families of COLINES – Lombardini,
Peccetti and Zorloni – decided jointly to strentgthen our management by
appointing Anthony as a CEO. After one year as a Commercial Director and Board
Member, I am confident that Anthony is the right person to assist me in leading
the company in order to consolidate growth and leadership in the market”.
“Our
company is strongly projected into the future – says Eraldo Peccetti – and
since the beginning of Covid-19 emergency we have been working to find new ways
to ensure assistance to our partners. We made investments to build several
“teams” for local commissioning, assembling and assistance worldwide, in order
to be ready to assist our customers in their daily needs, even in these times
when travelling is really hard or even forbidden. We also opened new landmarks
in remote assistance, thanks to a new system including augmented reality which
we will announce very soon”.
Recently
COLINES also organized their first Virtual Open House and the balance,
according to Eraldo Peccetti, is totally positive: “About 250 companies
registered to the event and we had over 500 contacts live or on-demand in just
5 days. Albert Einstein used to say that in the midst of every crisis, lies
great opportunity and I really believe he was right. Virtual events are
definitely a demonstration of it: Covid-19 didn’t allow us to visit or host our
customers, so we had to study something different… and we realized how big new
business opportunities it can offer”.
Gabriele Peccetti
Marketing and
Communication Director
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